Content Square data

Find below information about the « Content Square» example in our demo solution.

Overview

This use case focuses on analyzing ContentSquare data to gain insights into user behavior on different pages, zones, and devices. The dataset provided contains information about visits, views, hovers, and clicks for various page-zone-device combinations. The analysis will help identify user engagement patterns and optimize content placement and user experience.

Dataset Description

The dataset contains the following columns:

You can download the source: Gsheet


In DataMa Compare

This example is especially made to show how to analyze Content Square data within DataMa Compare. This will help to understand according which elements your site is performing better and compare different version of your website.

You could as well add a lot more dimensions, and a lot more steps in your conversion funnel.


Conclusion

By analyzing the ContentSquare data and evaluating user behavior across different pages, zones, and devices, you can gain valuable insights into user engagement patterns and optimize content placement to improve the user experience. This documentation provides a step-by-step guide to perform the analysis, identify user engagement patterns, and generate insightful reports for content optimization. Remember to regularly update the dataset and monitor user behavior to ensure continuous improvement in user engagement and website performance.