Acquisition Journey

This example is showing a dataset for DataMa JOURNEY to analyze acquisition channels contribution to online performance, to compare their efficiency. Datasets typically come from tools like Google Analytics / Big Query

You can download the source (GSheet) [here] (https://docs.google.com/spreadsheets/d/1Z2JovUx_q7uLR2iy_fukiJWpIrA1o5wfvfnaHQUgBE4/edit#gid=630817899)